When you come into the office and start planning your day, but first you grab some coffee:
As the day progresses, you find a breaking news topic that your client can be positioned as an expert for:
Once the client agrees to pursue the story….you get focused and start pitching in a smart and diligent manner:
A target journalist is interested in your story idea!
And quickly publishes an article – with your client’s comments prominently featured:
Realizing you couldn’t have done it without your team, you say:
…and that’s only ONE day in the life of a PR professional.